Up or Over fine and classic ready-to-drink cocktails are launching in Georgia, Idaho, Indiana, Michigan, Oregon, and Washington State this month. The offerings feature Up or Over’s Classic Dry Martini made with Fords Gin, Whiskey Sour made with Gentleman Jack Tennessee Whiskey, Premium Margarita made with Herradura Tequila, and Ginger Citrus Old Fashioned made with Old Forester Straight Bourbon Whisky, retailing for approximately $14.99.
Each cocktail comes in an exquisite 375ml glass bottle with rounded shoulders, front label featuring the Brown-Forman expert, and an overall taste note statement. The back label details recommendations on how to serve and garnish the cocktail. A cork closes the bottle and is sealed with a strip stamp, stamped with the Up or Over logo.
Kelley Kerger, Up or Over brand leader, says the product line was created for classic cocktail drinkers looking for high quality offerings that are conveniently ready to pour. “Up or Over products provide the perfect way to enjoy iconic cocktails in the comfort of your own home,” says Kerger. “Made and designed with brands you know and trust, we are excited to elevate your everyday occasion with these four premium cocktails.”