Author Archives: Joel Whitaker

Dos Equis Enters Spirits Category

Heineken USA launched Dos Equis Margarita Classic Lime, a ready-to-drink spirits-based product that blends Blanco Tequila and high-quality ingredients to create the perfectly mixed cocktail. Each 12 ounce cocktail-in-a-can is 10% ABV and is made with Blanco Tequila, real lime … Continue reading

Posted in New Products | Tagged , | Comments Off on Dos Equis Enters Spirits Category

Skyy’s New Campaign Celebrates Summer’s Most Terrifying Film

Skyy Vodka said it will be the official spirit of summer’s most thrilling, terrifying event film, Jordan Peele’s Nope, and is joining forces with Universal Pictures and Peele’s Monkeypaw Productions on a co-branded, on- and off-premise nationwide campaign that includes out-of-home, … Continue reading

Posted in Sponsorship | Tagged , | Comments Off on Skyy’s New Campaign Celebrates Summer’s Most Terrifying Film

Heaven’s Door Series Intros Decade Series

Heaven’s Door Spirits announced the inaugural release of its Decade Series, a limited collection of super-premium American whiskeys, each 10 years of age or older. The first release in the series is a high-rye 10-year-old straight bourbon whiskey. The inaugural … Continue reading

Posted in New Products | Tagged | Comments Off on Heaven’s Door Series Intros Decade Series

Tamworth Distilling Turns Pesky Crab into Whiskey

Tamworth Distilling Co. is turning green crabs, often called one of the world’s worst “invasive species,” into Crab Trapper Whiskey. Crab Trapper is made with a bourbon base steeped with a custom crab, corn and spice blend mixture, best likened to … Continue reading

Posted in New Products | Tagged | Comments Off on Tamworth Distilling Turns Pesky Crab into Whiskey

Buffalo Trace to Open New Dining, Tourism Facility

Buffalo Trace Distillery will open a new dining and tourism destination at an entrance to its facility.  “It is anticipated that the new destination will inject significant revenue into the local community, paving the way for the creation of new … Continue reading

Posted in Distillery, Tourism | Tagged | Comments Off on Buffalo Trace to Open New Dining, Tourism Facility

Korbel Sponsors American Century Celebrity Golf Tournament

Korbel California Champagne sponsored the American Century Celebrity Golf Tournament at Edgewood Golf Course in Lake Tahoe for its 18th year. This year Korbel brought a Long Drive Competition and Hole-In-One Contest to the tournament. Alfonso Ribeiro, the actor, holds … Continue reading

Posted in Promotions | Tagged | Comments Off on Korbel Sponsors American Century Celebrity Golf Tournament