Domaine Bousquet, Argentina’s premier name in organic wines, spruced up its festive bubble packaging and listed their many certifications on back labels. All four wines, a Charmat white and rosé (SRP $13), and a traditional method brut white and brut rosé (SRP $18), are certified vegan (Veg Argentina), sustainable (Bodegas de Argentina), made with respect for human and environmental rights (Fair for Life) and organic (Ecocert). Bottles sporting the new packaging enter national distribution starting in August.
A leader in the organic wine category, Domaine Bousquet bubblies are the number one brand of Argentine organic sparkling wine in the U.S. Nielsen figures for 52 weeks ending May 30 confirm a 327% increase in sales of the Charmat white and 32% for the best-selling Charmat rosé.
The new packaging creates a clearer distinction between Domaine Bousquet’s sparkling and still wine offerings, with labels that “read” more as sparkling wine labels, while pointing up their organic nature with elegant drawings of leaves and fruit.