Canteen Spirits said its ready-to-drink spirits will be distributed by Anheuser-Busch as part of A-B’s Beyond Beer portfolio. It also said A-B’s’s investment and innovation group, ZX Ventures had made an investment in the Austin, Tex., company.
“Canteen Spirits has quickly built up a following in the U.S. since launching in 2019 and has had an impressive introduction to the category,” says Fabricio Zonzini, President, Beyond Beer.
“Ready to drink cocktails are one of the fastest-growing and most competitive alcohol beverage categories in the U.S. market and we couldn’t be more thrilled at what we’ve been able to accomplish at Canteen Spirits in just two years,” says Brandon Cason, CEO of Canteen Spirits. “We are incredibly proud of this distribution partnership with Anheuser-Busch, which will allow us to leverage their expertise in logistics and distribution to help us grow at an expedited pace.”
“We’re proud to invest in Canteen Spirits, which has quickly established an impressive following in theU.S. since its 2019 launch. It’s an exciting time for the brand — we’re thrilled to be partnering with Brandon, Daniel and Marc on this next stage of Canteen’s journey,” said Maxx Karr, Investment Principal, Beverage Fund, ZX Ventures.