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Meta
Monthly Archives: May 2022
Who & What —
Kentucky Distillers’ Association hired Allison Delande as director of special projects, a now position. At KDA she will coordinate and elevate KDA-related events and initiatives, including the Kentucky Bourbon Hall of Fame, Order of the Writ, the Kentucky Bourbon Affair, KDA … Continue reading
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Beer Institute: Rise in Highway Deaths Result of Risky Behavior, Not Overconsumption
National Highway Traffic Safety Administration reported an 11% jump in traffic fatalities last year, but only 5% was attributed to drunk driving. Beer Institute‘s Alex Davidson, public affairs director, said the trade group believes drunk driving is 100% preventable, and noted that in 2019, … Continue reading
Posted in Research
Tagged National Highway Traffic Safety Administration
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Mich. Bill Would Cut Spirits Taxes in Half
Distilleries in Michigan that use Michigan crops to produce their spirits would see their tax bill cut in half — to 32.5% from 65% — under a bill pending in the state legislature. “This now puts them on somewhat of … Continue reading
Only Beer Imports, Premium Lights Show Growth Trends
The latest Be4er Purchasers Index from the National Beer Wholesalers Association paints a slightly optimistic picture. The April 2022 reading for total beer is 55 — anything above 50 is considered expansionary — and an “at risk” inventory reading of 47, … Continue reading
Posted in Sales
Tagged Beer Purchasers Index, National Beer Wholesalers Assocaition
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Keystone Light Seeks to Connect with Rural Drinkers
“Sixty percent of our volume comes from rural counties, and in our conversations with those consumers, some clear themes emerged,” says Matt Lafferty, marketing manager for Keystone Light. “We want to celebrate the sense of community, self-sufficiency and fun that … Continue reading
Posted in Advertising
Tagged Keystone Light
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Dewar’s Releases 2d Commemortive US Open Bottle
Crafted by Dewar’s award-winning Master Blender Stephanie Macleod, this year’s US Open bottle is a 19-year-old Scotch Whisky double-aged with an extra-matured finish exclusively in new American Oak casks and ex-Rye Whiskey casks. The balanced and vibrant whisky is as … Continue reading
Posted in Marketing
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