Monthly Archives: April 2022

2022 Likely to Be a Miserable Year for Democrats, Analyst Tells NBWA

Charlie Cook, editor of the Cook Political Report newsletter, told the National Beer Wholesalers Association‘s legislative conferance that the 2022 election is goi said American politics is more divided that at any time since the Civil War and Reconstruction.  “This is an unusually important … Continue reading

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Sands Family Gets Set to Bail from Constellation Brands

That’s not how they are spinning it, of course.  Officially, Constellation Brands said the Sands Family has proposed declassifying Constellation Brand’s common stock, a move that would lead to a single-class common stock structure.  Each Class B common share would the … Continue reading

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Deutsch Family to Market, Sell Beau Joie Champagne

Deustch Family Wine & Spirits entered into a partnership with Toast Spirits LLC giving Deutsch a minority stake in Beau Joie Champagne as well as exclusive sales and marketing rights for the U.S., Canada and the Caribbean.  Terms weren’t disclosed. … Continue reading

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Murphy-Goode’s ‘Really Goode Job’ Campaign Returns

Last year’s viral “A Really Goode Job” campaign from Sonoma winery Murphy-Goode garnered more than 7,200 applications and offered the candidates, not one but two people, their dream wine jobs. It was so good, that Murphy-Goode is launching the job … Continue reading

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Wine and Spirits Continue to Gain On-Premise

With consumers becoming more comfortable going out, the on-premise Channel Shifting Index reached a new high of 85.3 for the 12 months ending February 2022, a two point improvement versus the 83 CSI for the 12 months ending January 2022. … Continue reading

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Miller Lite Releases New Ad Campaign, Beer Drops

The new campaign is focused on the “great taste and first-sip feeling only Miller Lite can bring.”  It’s also introducing limited-edition Beer Drops: Miller Lite’s liquid taste enhancer that adds more beer taste to other light beers. “Simply squeeze your … Continue reading

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