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Monthly Archives: March 2022
Simi Winery Intros a Rose
Simi Winery introduces the Editor’s Collection Rose in partnership with Reese’s Book Club, founded by Reese Witherspoon. The $18.99-a-bottle Editor’s Collection Rosé is available nationally, as well as on the SIMI website. Part of profits will benefit the Readership, the … Continue reading
Surf is White Claw’s 1st Full-Flavor Offering
“White Claw Surf is the biggest news in seltzer since the original launch of White Claw®,” said John Shea, Chief Marketing Officer, White Claw, U.S. “White Claw Surf is a breakthrough new idea that combines full flavors with sensational refreshment … Continue reading
Posted in New Products
Tagged White Claw Surf
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Grey Goose Debuts Weekly Entertainment Package
Grey Goose, the “Official Spirit Partner of the 64th Annual Grammy Awards,” and The Recording Academy debut “Monday Mix,” an all-new content series on Instagram and YouTube that will premiere every Monday throughout the rest of the month. The digital … Continue reading
Posted in Advertising
Tagged Grammy, Grey Goose
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Zacapa Rum Aids Little Market with Guatemalan Collection
Guatemalan-made Zacapa Rum is supporting the nonprofit fair trade shop and partner, The Little Market, with the launch of the Made in Guatemala Collection. Available exclusively on thelittlemarket.com, each item in the collection is made by female artisans in Guatemala … Continue reading
Posted in Marketing
Tagged Zacapa Rum
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Major Brands Partners with Jameson to Offer Free St. Patrick’s Day Rides Home
Major Brands, the Missouri bev/al distributor , is 0ffering 2,000 free rides home in St. Louis, Kansas City, Columbia and Springfield in a partnership with Jameson Irish Whisky. A code will be furnished customers that will be redeemable through the … Continue reading
Posted in Corporate Social Responsibility
Tagged Major Brands, Rwoublic National Distributing, Safe Ride Home
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What We’re Reading —
How Retailers Are Creating Robust Wine Markets in Smaller U.S. Cities A new wave of retailers and wine bars is finding success in smaller markets that have typically been overlooked. They share tips and tactics for getting the wines they … Continue reading
Posted in What We're Reading
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