Monthly Archives: March 2022

Tanqueray Teams with Bridgerton for a New T-Time

Posted on March 16, 2022 by Joel Whitaker

In the Regency Era, in which Bridgerton is set, tea time was one of society’s fanciest occasions.  Now, Tanqueray wants to give it a new spin to create T-time (the T stands, obviously, for Tanqueray). The multi-phased “T-time” campaign launched  … Continue reading →

Posted in Advertising | Tagged | Comments Off on Tanqueray Teams with Bridgerton for a New T-Time

Ironshield Brewery Adds German-Style Lorelei Hefeweizen to Lineup

Posted on March 16, 2022 by Joel Whitaker

Lorelei Hefeweizen, a hand-crafted beer made in the traditional German hefeweizen brewing style that dates back to the 1300s. Inspired by the legend of beautiful sirens luring sailors to their destruction on the Rhine River, the Lorelei Hefeweizen delivers enticing … Continue reading →

Posted in New Products | Tagged | Comments Off on Ironshield Brewery Adds German-Style Lorelei Hefeweizen to Lineup

Yuengling, DraftKings Launch Custom College Basketball Contest

Posted on March 16, 2022 by Joel Whitaker

D.G. Yuengling & Son, Inc., announced the return of its fan-favorite contest series with DraftKings Inc., a leading digital sports entertainment and gaming company. The partnership marks another year of bringing sports- and beer-lovers together through contests and memorable prizes that … Continue reading →

Posted in Uncategorized | Tagged | Comments Off on Yuengling, DraftKings Launch Custom College Basketball Contest

Lunazul Tequila’s Spring Campaign Features Discovery’s Josh Gates

Posted on March 16, 2022 by Joel Whitaker

In a four-part series across Discovery GO and Discovery+, Gates will ‘Toast to Tradition’ as he discovers the history and heritage of Lunazul in Jalisco, Mexico. The national media program will debut new social and digital ads featuring Gates venturing … Continue reading →

Posted in Advertising | Tagged , | Comments Off on Lunazul Tequila’s Spring Campaign Features Discovery’s Josh Gates

Economy Watch: Fed Expects 6 Rate Hikes, with Rate Peaking at 2.8%

Posted on March 16, 2022 by Joel Whitaker

Once the Fed’s rate reaches 2.8%, it’s expected to stay there until 2023 before retreating a bit to 2.4%. Wednesday’s quarter-point increase was less than St. Louis Fed Chair James Bullard had pushed — he had wanted a half-point increase … Continue reading →

Posted in Economic Outlook | Comments Off on Economy Watch: Fed Expects 6 Rate Hikes, with Rate Peaking at 2.8%

Who & What —

Posted on March 16, 2022 by Joel Whitaker

Origins Organic hires Susan-Anne Cosgrove as vp-global marketing, a new position.  She joins from Taub Family Selections, where she led marketing and communications for five years.

Posted in Who and What | Tagged | Comments Off on Who & What —