Sazerac Co. purchased the Early Times brand from Brown-Forman Corp. last year, and said it will now be distilled, aged and bottled at Sazerac’s 1792 Distillery in Bardstown, Ky., this summer. First introduced by John Henry “Jack” Beam, uncle of Jim Beam in 1860, Early Times whiskey has rich American roots that will prove a valuable addition to Sazerac’s deep whiskey portfolio.
The move includes Early Times Bottled-in-Bond, which Sazerac said will continue to be bottled at 50% ABV (100 proof), in accordance with Bottled-in-Bond Act regulations.
The Early Times whiskey acquisition comes not only with a historic origin, but a Bronze Medal from the 2021 American World Whiskies Awards as well. Whiskies in each category were subject to blind tastings in a three-round judging process to select, reward and promote the world’s best whiskies to consumers and trade across the globe.