Monthly Archives: December 2016

Brown-Forman Sees 3-5% Average Growth for Jack Daniel’s Over 10 Years

Posted on December 16, 2016 by Joel Whitaker

What’s next for Jack Daniel’s, a brand family that has shown a 5% average annual growth in shipments over the past 30 years? Brown-Forman’s approach to brand building is “continued thoughtful innovation,” Mark McCallum, EVP/President, Jack Daniel’s Brands, told an … Continue reading →

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Cheers! Prohibition Was Repealed 83 Years Ago Today

Posted on December 5, 2016 by Joel Whitaker

Raise a glass and cheer.  Repeal of Prohibition occurred Dec. 5, 1933, when Ohio, Pennsylvania and Utah voted to repeal the 18th Amendment to the Constitution, which had imposed Prohibition upon the land. Repeal had become a central plank of … Continue reading →

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